The 2010 Clio Awards activation winners
A few weeks ago, Clio Awards announced the 2010 results. Again, here’s a selection of the winners which involve some sort of activation or consumer engagement.
Clio has always had plenty of categories for non-traditional communications, therefore no surprise that there are many more winners than in One Show. Interesting how activation work can win in more than one category, including Design.
I trimmed the list to feature the Gold winners only but I’ll be covering the rest in future posts. Enjoy.
Panamericana School of Art and Design
How Far Does Your Creativity Go?
Poster — GOLD (also Billboard — SILVER and Integrated Campaign Bronze)
Heineken
Auditorium
Innovative Media — GRAND CLIO
Mini
Hands Up
Innovative Media — GOLD
Andes Beer
Andes Teletransporter
Innovative Media — GOLD
KitKat
KitKat Mail
Innovative Media — GOLD
Coca-Cola
Happiness Vending Machine
Interactive — GOLD
The Swedish Post
Magical X-Mas Cards
Interactive — GOLD
Nokia
The World’s Biggest Signpost
Interactive — GOLD (also Billboard — SILVER and Innovative Media — SILVER)
United States Postal Service
Virtual Box Simulator
Interactive — GOLD
Nike LIVESTRONG
Nike LIVESTRONG & The Chalkbot
Content & Contact — GOLD (also Innovative Media — SILVER)
CNN International
Go Beyond Borders
Content & Contact — GOLD (also Design — BRONZE)
VicRoads
City GT
Content & Contact — GOLD
The Cancer Council
The Sun Sound
Content & Contact — GOLD
Have I missed any?
